Company is Exhibiting at 2016 GSMA Mobile World Congress in Barcelona
Austin, Texas & Barcelona, Spain, February 25, 2016 – Perk.com Inc. (TSX: PER) (“Perk” or the “Company”), a leading cloud-based mobile rewards platform provider, today announced it has entered into a partnership with Celltick, a global leader in mobile marketing.
Perk will partner with Celltick as the firm’s global rewards provider for their Start app, a customizable Android interface that helps device manufacturers, mobile operators and media companies to engage with their users, gain new insights and differentiate themselves while providing higher value to their users. Perk Rewards will become available through the Start app first in the United States and India, and expand into other regions over time.
Adam Salamon, Chief Operating Officer of Perk, stated: “Celltick is a pioneer in the mobile marketing space and through our collaboration we will be able to further expand our market-leading mobile rewards program to a larger, global audience. In return, by offering rewards Celltick will be able to provide more value for their customers and increase user retention.”
Ramgopal Vidyanand, Vice-President of Marketing & Business Development of Celltick, stated: “We are excited to be partnering with Perk to utilize a robust platform for users to engage with and earn real world rewards. Start provides users with what matters most to them when they wake up their phone – calling, messaging, photos, apps, news, and more. Perk will help our customers to provide their users with even higher value and loyalty.”
Celltick and Perk.com are both exhibiting this week in Barcelona at the Mobile World Congress 2016. For additional details on the conference, please visit App Planet.
Celltick is a global leader in mobile marketing. Celltick’s Start is a next generation personalized intelligent interface for Android devices. Over a million new devices are sold with Start as its interface. Celltick is unique in creating and managing mass market mobile marketing solutions for mobile operators, large media companies, device manufacturers and large brands. Celltick enables its partners to engage and monetize their users on the mobile. The company drives billions of transactions annually across more than 150 million active consumers across its different mobile platforms in over 25 countries. A rapidly growing company, Celltick has subsidiaries in Europe, Asia, South America and the U.S. For more information, visit www.celltick.com.
As a leading mobile rewards platform, Perk brings together the interests of consumers, advertisers, and publishers by offering consumers rewards such as Perk Points and other digital goods. Perk Points can be redeemed for gift cards, cash, or loaded on to Perk Plastik, a re-loadable branded debit card. Perk works with brands and publishers to reach consumers through truly engaging and innovative formats using rewards as a way to achieve maximum engagement of their brands and products.
Perk currently owns and operates 15 mobile applications that allow members to earn rewards such as Perk Points and digital goods. Perk also operates numerous websites as well as AppTrailers, a leading mobile video rewards app. In addition to offering rewards to members through its own mobile applications and websites, Perk launched its Perk Platform, Appsaholic which allows mobile and desktop publishers to utilize rewards to engage and entice users through the publisher’s own applications and websites. The Perk Platform was further expanded through the acquisitions of SuperRewards, a rewards and alternative payments platform for publishers and developers as well as Corona Labs, an app development platform that allows developers to develop apps for both iOS & Android.
Additional information about Perk can be found at its corporate website: ir.perk.com.
Cautionary Statement Regarding Forward Looking Statements
This press release contains forward-looking statements, including with respect to Perk’s business: the anticipated benefits of the Acquisition; the anticipated effect of the Acquisition on Perk’s strategy, operations and financial performance; user and advertiser engagement; Perk’s ability to establish new marketing partnerships; Perk’s ability to expand into new markets; and Perk’s ability to acquire and integrate new businesses and technologies. Such forward-looking statements reflect Perk’s expectations about its future operating results, performance and opportunities that involve substantial risks and uncertainties. When used herein, the words “anticipate”, “believe”, “estimate”, “upcoming”, “plan”, “target”, “intend” and “expect” and similar expressions, as they relate to Perk or its management, are intended to identify such forward-looking statements. These forward-looking statements are based on information currently available to Perk and are subject to a number of risks, uncertainties, and other factors that could cause Perk’s actual results, performance, prospects, and opportunities to differ materially from those expressed in, or implied by, these forward-looking statements, including, but not limited to: maintenance by Perk of relationships with advertising network providers and partners before and following the Acquisition; successful development of the “Perk” brand; Perk’s ability to keep up with rapid technology developments in Perk’s markets; Perk’s ability to avoid defects in products and services delivered by Perk; Perk’s ability to attract app and website developers to its Appsaholic SDK; and Perk’s ability to successfully enter new business areas and geographic markets, including integration of the acquired business from Viggle; success of new products developed by Perk and Perk’s ability to retain key members of its management team. We do not undertake to update any forward-looking statement, except as required by law.